Mirus Capital AdvisorsMirus Capital Advisors

Monday, October 20, 2014

Advice to Ski Area Operators: Gather Your Data

Several years ago, Stratton Mountain commissioned a study that recommended he raise the price of a Stratton lift ticket.  Stratton knew that by doing so it would  be losing a number of weekend ski clubs, but Stratton also realized that losing the buses would result in a better experience for the rest of Stratton’s guests […]